Vehicle graphics – the highest return on your ad spending
“Stopping advertising to save money is like stopping your watch to save time” – Henry Ford.
Business leaders everywhere are challenged with finding the highest return on their advertising dollars. Dollars well spent lead to exposure, which leads to sales.
Let’s break down some numbers to better understand the value of vehicle graphics and wraps compared to some other options.
A few key points emerge.
- Cost per impression is a common way to measure the “reach” of any type of advertising.
- The high visibility and constant movement of fleet vehicles allows a business to project a message at a fraction of the cost of radio, tv, or print media.
- Unfortunately, nobody can fast forward through traffic, make other vehicles disappear with a mouse click, or get up and go to the kitchen during a road trip- making vehicle graphics nearly impossible to ignore.
- A well-designed set of vehicle graphics will greatly improve a potential client’s ability to remember your brand long after the first exposure.
Your business vehicles are a high visibility advertising space that you already own- let us create a masterpiece for you today.